Famous star logos: The ultimate list of company logos with stars in them
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Famous star logos: The ultimate list of company logos with stars in them

Famous Star Logos

How many famous star logos can you picture right now?

A handful of emblems come to mind, from Paramount to Subaru and even Heineken. Star logos are versatile, inspirational, and engaging, excellent for grabbing audience attention and conveying unique information about a brand – provided they’re used correctly.

After all, we associate stars with a multitude of positive concepts. Stars are frequently connected with ideas like excellence, innovation, creativity, and ambition. Logos with stars can make us think about fame and fortune, spirituality, discovery, and brilliance.

It’s also possible to experiment with various types of star logos, from simplistic solutions using the classic five-point star design to anthropomorphic stars and unique geometric designs.

If you think a star logo might be the ideal choice for your company, it’s worth researching the background and impact of these symbols before diving in.

Here’s your complete guide to company logos with stars and what they say about a brand.

What do logos with stars represent?

Famous star logos are valuable tools for telling a story about a brand. Just as writers share narratives through words, designers provide insights into the values and missions of a company using a combination of color, typography, and imagery. 

Shapes like stars are more than just a way to add visual interest to a brand design; they’re also a way to connect a brand with various emotional concepts. In many parts of the world, stars are a spiritual symbol, frequently associated with ideas like spirituality, wonder, and achievement. 

In some cultures, stars signify divinity, guidance, and good luck. In others, stars can even be a patriotic symbol. The US flag is made up of a selection of stars and stripes. A star’s impact on a logo design can vary depending on how it’s used. 

For instance, an anthropomorphic star may make a business appear youthful and playful, while a series of stars can share insights into a company’s background or story. 

While stars may be a simplistic shape, they can also carry significant meaning and are versatile enough to work in various industries and environments.

Famous star logos are valuable tools for telling a story about a brand. Just as writers share narratives through words, designers provide insights into the values and missions of a company using a combination of color, typography, and imagery. 

Shapes like stars are more than just a way to add visual interest to a brand design; they’re also a way to connect a brand with various emotional concepts. In many parts of the world, stars are a spiritual symbol, frequently associated with ideas like spirituality, wonder, and achievement. 

In some cultures, stars signify divinity, guidance, and good luck. In others, stars can even be a patriotic symbol. The US flag is made up of a selection of stars and stripes. A star’s impact on a logo design can vary depending on how it’s used. 

For instance, an anthropomorphic star may make a business appear youthful and playful, while a series of stars can share insights into a company’s background or story. 

While stars may be a simplistic shape, they can also carry significant meaning and are versatile enough to work in various industries and environments.

As mentioned above, star logos can come in various styles, from the classic five-pointed star known worldwide to more complex geometric designs

Some of the most common styles you may see in famous star logos include:

The five-pointed star

Perhaps the best-known design for company logos with stars, the five-pointed star has appeared for centuries around the world.

We even see this image in geographical flags and spiritual communities. A five-pointed star may be the ideal choice if you’re looking for something instantly recognizable for your brand image.

Complex stars

Complex stars use a combination of numerous points and unique components to branch out from the traditional star image.

Some look closer to a sunburst than a standard star, while others appear as contemporary, abstract shapes. The design of the Mercedes car is often referred to as a star, though it doesn’t fit with our traditional perception of the shape.

Negative space star logos

Some companies transform their logos with negative space, subtly adding different shapes and imagery. Negative space can be a fantastic tool for adding visual intrigue to a logo, and it can sometimes encourage consumers to spend more time looking at and evaluating an image.

Anthropomorphic stars

The traditional five-pointed star frequently takes on human characteristics, as it appears to have a head, two legs, and two arms. Anthropomorphic star logos can be an excellent tool for companies who want to reach a younger audience and demonstrate a more playful nature. 

Accent stars

Although stars can be a valuable image for a logo, they don’t have to be the core focus of a brand design. Sometimes, stars are used as accents around emblems, within wordmarks, and so on. This can enhance the overall image without making the star too apparent within the design.

Famous star logos are virtually everywhere in today’s branding world. One of the best things about the star shape is its versatility. Stars don’t specifically correlate with a specific industry or vertical, so that they can work well for almost any business. 

The chances are you’re already familiar with star logos in the fashion world, automotive landscape, and even the technology space.

Here are some brilliant examples of famous star logos.

Famous Star Logos

Paramount

One of the world’s most famous “star logos” today, the Paramount logo demonstrates how effective stars can be as an accent in an image. While the main focus of the emblem is the mountain in the middle of the picture, the stars still play an essential role in bringing the imagery to life.

Interestingly, the original Paramount logo featured an arc consisting of 24 5-pointed stars, representing the initial 24 actresses and actors who were signed with the studio.

Over the years, Paramount reduced the number of stars in its emblem to create a more simplistic, modern image. However, the shapes are still heavily associated with fame, stardom, and ambition.

Find out more about the Paramount logo here.

Famous Star Logos

Subaru

One of the better-known options if you’re looking for a company with a star logo in the automotive space, Subaru’s image is recognized all over the world.

The Japanese automotive company is one of the largest car manufacturers in the world, and its iconic brand visuals are a significant part of what makes it so competitive in this space.

The Subaru star logo features a series of four-pointed stars – six to be exact. This is because “Subaru” is the word used for the Taurus constellation in Japan, which includes six visible stars.

The most prominent star in the image represents the brand’s parent company, while the five smaller stars represent the subsidiaries.

Find out more about the Subaru logo here.

Famous Star Logos

Pontiac

Another excellent example of logos with stars from the automotive industry, Pontiac’s emblem is an eye-catching and sophisticated choice for the motor brand.

The company, which first launched in 1926, is best known for selling a wide variety of high-performance cars throughout the United States. Although the production of Pontiac motors has slowed down over the years, the company maintains a strong presence in its industry.

Pontiac’s logo features an arrowhead shape in the colors of red and silver, meant to represent passion, strength, and excellence.

The simple four-pointed star at the top of the logo is a little different from the traditional stars you may be used to seeing, but it still helps to highlight Pontiac as a significant competitor in its space.

Famous Star Logos

Heineken

Most people are familiar with the brand with a red star in its logo. The well-known beer brand first launched in 1873 and stands as one of the most recognizable beer companies in the world today. 

Perhaps the main focus of the Heineken logo is the eye-catching green wordmark, but the bold red star helps to make the design stand out.

The star component of the Heineken logo has been part of the company’s image since the 1800s, though it has sometimes had its red hue. The shape of this logo reminds us of Heineken’s quest to be the best beer company in the world.

Find out more about the Heineken logo here.

Famous Star Logos

Rockstar Games

It’s probably no surprise that a company with the word “star” in its logo would also use an emblem with a star image. Rockstar is a gaming company first launched in 1998, which currently operates as a subsidiary of the “Take-Two Interactive” company.

The minimalist but bold logo of Rockstar games is fantastic for grabbing the attention of a younger audience.

The star, combined with the large letter “R,” reminds us of the company’s name and makes us think of fame, fortune, and positive energy. The yellow coloring of the Rockstar logo is also fantastic for connecting the organization with feelings of happiness.

Find out more about the Rockstar Games logo here.

Famous Star Logos

Starbucks

It’s hard to find anyone in the modern world who isn’t familiar with the Starbucks logo. At first glance, this emblem seems like an unusual choice for a coffee company.

The image doesn’t really say anything about coffee or refreshment, but it is connected with the “Siren,” a mythological creature said to lure sailors on the sea. The design is intended to highlight the temptation of coffee.

The star component in the Starbucks logo is elementary and far from the primary feature we see when we first look at the image. However, it highlights the brand’s excellence, particularly as it’s depicted as part of a crown shape on the top of the Siren’s head.

Find out more about the Starbucks logo here.

Famous Star Logos

Converse

If you’re familiar with the footwear landscape, you’ve seen the Converse logo before. This sneaker brand has long utilized a star not just in its logo but also in the branding it uses across all of its products.

Converse wanted a minimalist but stylish logo designed to inspire and attract a wide range of potential consumers.

The five-pointed star in this design is a symbol of high quality and excellence, while the arrow pointing to the right conveys ideas of forward progression and innovation. The simple but bold font in the Converse wordmark is also excellent for making the brand appear more friendly and accessible.

Find out more about the Converse logo here.

Famous Star Logos

Carl’s Jr

First launched in 1941, Carl’s Jr is a well-known fast-food restaurant in the United States, with franchise locations dotted around the world. The company’s logo is a fantastic choice for a brand hoping to capture the attention of a younger audience.

In this logo, we see a version of an anthropomorphic star with a smiling face.

The smiling face, combined with the warm color scheme in the logo, helps to make the brand appear friendly and welcoming while still conveying an essence of brilliance. The handwritten-style script font helps to showcase the compassionate nature of the brand.

Find out more about the Carl’s Jr logo here.

Famous Star Logos

NFL

Another example of one of the most famous star logos in the world, the NFL emblem, is known across the globe, particularly among sporting fans. Launched in 1920, the NFL or “National Football League” is a professional American football league consisting of 32 teams.

Established in America, the NFL chose a highly patriotic design for its logo.

Not only do we see the symbol of a shield to demonstrate excellence and stability, but we also notice the colors red, white, and blue in the design. The four stars in the logo are intended to allude to the high professionalism and talent of the players.

Find out more about the NFL logo here.

Famous Star Logos

Benelli

Star logos are ubiquitous in the automotive world, but they’re not linked exclusively to car manufacturers. Benelli, a world-renowned motorcycle company, also uses its emblem’s five-point traditional star image.

The Benelli logo has a lot of different components to it, including the colors of the Italian flag, to help highlight its origins.

Benelli’s logo is highly traditional, with various elements, such as a lion, a laurel wreath, and a silver “badge” style background. The three stars in the logo symbolize the excellence and brilliance pursued by the company when creating its vehicles.

Find out more about the Benelli logo here.

Famous Star Logos

S. Pellegrino

Otherwise known as “San Pellegrino,” S. Pellegrino is an Italian brand best known for creating mineral water drinks for luxury consumers. The organization has a presence in countries all over the world and a history that dates back to the 1800s.

The company logo is straightforward but excellent for conveying meaning.

In this image, we see a five-pointed red star with a red and white border intended to represent excellence, innovation, and concepts like purity and creativity. The serif-style wordmark beneath the shape adds to the company’s sophisticated vibe.

Find out more about the S. Pellegrino logo here.

Famous Star Logos

Estrella

One of the oldest beer brands from Spain, Estrella is a well-known manufacturer of alcoholic beverages with a presence across the globe.

The Estella logo is engaging for many reasons. First, the company uses a banner that appears angled as though it’s jumping off the page, making the design seem livelier and fun.

The star in this image is almost anthropomorphic in its design. It looks like a person striking a confident pose with curved arms on either side. The shape could even appear to be reaching out for an embrace. Accompanied by the script-style wordmark, this image looks fun and welcoming.

Find out more about the Estrella logo here.

Famous Star Logos

Macy’s

Probably one of the most famous star logos in the US, Macy’s image is well-known across the world. Over the years, Macy’s, which first launched in 1858, has experimented with several variations of its logo, including a star.

The current Macy’s logo has two different stars in the image. First, we see the large, red, five-pointed star at the left of the wordmark, demonstrating confidence and ambition. Instead of an apostrophe, Macy’s has added a star to its logo between the “Y” and the “S.”

Find out more about Macy’s logo here.

Famous Star Logos

DC Shoes

Like Converse, DC Shoes is a relatively well-known brand in the apparel industry, particularly among lovers of alternative sports such as skateboarding. The DC logo is a beautiful monogram depicted in a monochrome color palette.

The two letters are blended to form a chain. Not only is the image compact, but it’s eye-catching too.

The six-pointed star in the white space between the two arms of the letter “C” slightly differs from the standard stars in most famous logos. This helps to highlight DC as a more innovative, unique, and alternative brand.

Find out more about the DC Shoes logo here.

Famous Star Logos

Dallas Cowboys

If you’re familiar with the sporting landscape, you can name a few famous star logos from the industry. Since stars are often associated with fame, fortune, and brilliance, they’re an excellent shape choice for a professional team.

The Dallas Cowboys, one of the better-known professional football teams in the US landscape, focus their entire logo around a star.

While some variations of the Dallas Cowboy logo include a wordmark, the star’s image is frequently used as a standalone emblem. It’s simple and eye-catching, depicted in shades of blue and white. The minimalist logo is fantastic for highlighting a sense of excellence.

Find out more about the Dallas Cowboys here.

Famous Star Logos

Star+

Star+ is a well-known streaming service owned by the Disney Media and Entertainment company. It’s a relatively new addition to the entertainment landscape, launching in 2021. The Latin America video streaming service features film and television content from various libraries.

With a name like “Star,” it only makes sense the company would want to use a star shape in its emblem. However, to make the image a little more unique, the organization chose to replace the “A” in its uppercase wordmark with a multi-colored star shape.

This makes the company appear more creative and innovative.

Find out more about the Star+ logo here.

Famous Star Logos

Energy Star

As mentioned above, star logos are often used to represent excellence and ambition, making them a fantastic choice for a wide range of logos and designs. The Energy Star logo is one of the better-known emblems in the US landscape, and the US government owns it.

Companies who show this logo are telling their audience their product is energy-efficient and sustainable.

The Energy Star logo is quite a brilliant example of a star logo. Instead of using the full words for the organization’s name in the emblem, the company replaces the word “star” with an image of a simple five-pointed star instantly recognizable worldwide.

Find out more about the Energy Star logo here.

Famous Star Logos

Texaco

Launched in 1902 as the “Texas Company,” Texaco is a well-known American oil brand operated by the Chevron corporation. The company helps to fuel the various vehicles around the American landscape, as well as in other regions worldwide. 

Like many of the famous star logos we’ve looked at, Texaco’s logo is bold, confident, and impactful. While relatively minimalist in its design, this image tells us we’re dealing with a powerful and stable brand focused on excellence. 

The company even adds the letter “T” to the inside of its star emblem, creating a design that could work well for brand recognition, even without the wordmark.

Find out more about the Texaco logo here.

Famous Star Logos

Aardman

Sometimes referred to as Aardman Animations or Aardman Studios, Aardman is a company best known for producing various stop-motion and clay animation pieces for television and movies.

You may be familiar with this brand if you’ve encountered characters like Morph, Wallace, and Gromit. This brand has another excellent example of a star logo.

While the Aardman logo has changed a few times over the years, it has almost consistently used a star as part of its emblem. The most recent version of the Aardman logo is a compelling and sophisticated image, ideal for a modern audience, with a small five-pointed star positioned above the first “A.”

Find out more about the Aardman logo here.

Learning from company logos with stars

As you can see from the various examples of famous star logos mentioned above, star emblems can be an extremely versatile choice for various industries.

The star remains one of the most recognizable shapes in the world today, consistently associated with positive concepts like fame, fortune, brilliance, and ambition.

Star logos can be an excellent choice for a business highlighting a commitment to excellence and innovation. Used correctly, these shapes can make organizations appear more confident, reliable, and creative.

If you’re planning on using stars in your company logos, think carefully about the kind of image and personality you hope to convey. A branding expert can help you decide what type of star will make your organization shine.

Fabrik: A branding agency for our times.

Stephen Peate
Creative director
Stephen Peate
Creative director
As Fabrik’s creative director, Stephen oversees complex branding programmes. He advises our clients on their tone of voice, creates logos and visual identities and crafts names for companies, products and services. Writing for Brand Fabrik Stephen reflects his love for logo design and visual identity.

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