The right branding tips for small businesses can be extremely useful when launching a new company or growing your existing...
What are the objectives of branding, and how does setting goals for your brand help you achieve success in your...
What is corporate branding, and why is it so essential to capturing market share and revenue? More than just your name, logo, or color schemes, a corporate brand combines everything that makes your organization unique and impactful in its industry. The right corporate brand identity aligns your business with potential...
Examples of good branding draw attention to just how important the right brand strategy is to ensure your business is...
The best examples of corporate branding show us just how important the right brand strategy is to every company. Whether...
Real estate branding is an essential tool for any company, large or small. A brand isn’t just your logo or business name, it’s how you connect with your target audience and build emotional relationships. While most companies rely on great branding to be successful in today’s digital world, branding for...
What is a geometric logo? Today, we’re going to discover everything you need to know about geometric logo design and...
How much do you know about leading vs kerning? If you’re honing your typography skills, and you want to know...
Could you differentiate kerning vs tracking? These two terms are common among designers and branding professionals, but they often fill many people with confusion. Today, we’re going to remove confusion, and provide you with the key difference between kerning and tracking. Both kerning and tracking are tools intended to improve...
Confused about tracking vs leading? You’re not alone. Developing your career as a professional designer means learning many unique terms,...
The term kerning appears a lot in the design world. But, what is kerning in typography, and how can you...
What is tracking in typography? Today, we’re going to answer this question and provide the complete definition of tracking in typography and graphic design. We’ll also explain how to use design tools to transform the appearance of your text-based layout and design projects. So, let’s cast off… If you’ve explored...
