WELCOME TO FABRIK

A strategic HealthTech branding agency enabling change.

Passionate about elevating your healthcare technology brand? How deep is your commitment?

Partner with Fabrik. Together, we’ll shape your vision and inspire action.

You embrace change. Of course, you do. But in an era where health and technology intersect, HealthTech companies face the unique challenge of creating a brand that’s both innovative and authentic. As a dedicated HealthTech branding agency based in London, Fabrik partners with HealthTech companies to build brands that resonate, inspire, and differentiate in a competitive landscape.

We understand that strategic HealthTech branding is about more than logos and style—it’s about substance, authenticity, and a clear vision. With Fabrik, your healthcare technology brand won’t just exist; it will thrive today and tomorrow, driven by strategies designed to make a tangible impact across the UK and beyond.

Looking for a branding agency for digital health companies? If you’re passionate about creating change, we want to hear from you. Let’s start the conversation today…

The value of strategic branding for HealthTech companies.

For HealthTech brands, a strategic approach to branding can be the difference between blending in and standing out. At Fabrik, we work with HealthTech companies to cultivate brand identities that audiences can trust, identify with, and buy into.

As a HealthTech brand development agency we help our client’s to:

  • Market differentiation: In a sector constantly jostling for attention, a strong brand provides a competitive edge, capturing the essence of your company and setting you apart.
  • Build trust: Trust is foundational in healthcare; a clear, authentic brand can instil confidence among investors, healthcare providers, and consumers.
  • Communicate innovation: HealthTech products are often complex. Strategic branding for the HealthTech sector clarifies your messaging, making it easy for audiences to understand and embrace your vision.

With a HealthTech brand strategy rooted in authenticity, we help you cultivate belief in your company’s mission.

Our expertise in HealthTech and healthcare branding.

With a proven track record in HealthTech branding, Fabrik understands the unique challenges of an industry where technology, trust, and compliance intersect. We take a grounded approach to brand building, blending creativity with strategy to develop identities that do more than look good—they convey purpose and inspire confidence.

Drawing on over a decade of expertise in healthcare and tech, we go under the skin of your brand to craft a compelling narrative that reflects your company’s substance. At Fabrik, we don’t simply follow industry trends; we shape them, helping HealthTech brands stay resilient, future-ready, and prepared to exceed stakeholder expectations.

When you work with Fabrik, you partner with a team committed to bringing your brand’s values to life through collaboration. Our approach to HealthTech brand consultancy is designed to create brands that resonate with audiences and have a lasting impact

Our brand strategy for HealthTech innovators includes:

  • Sector knowledge: Extensive experience across healthcare and tech gives us unique insights into the specific branding needs of HealthTech.
  • Tailored solutions: We develop strategies rooted in your brand’s core values, fostering a two-way dialogue to unearth its true potential.
  • Authentic storytelling: We help you tell your brand’s story in a way that’s distinctive, compelling, and rooted in the values that matter most to your audience.

Let’s work together to build a HealthTech brand that stands out, resonates on an intellectual and emotional level, and inspires lasting loyalty.

Start elevating your HealthTech brand

Our branding services for HealthTech companies.

At Fabrik, our brand strategy services for healthcare technology innovators go beyond aesthetics. We provide a foundation for your HealthTech company’s identity that reflects both innovation and reliability

Here’s an overview of our core…

1. Brand strategy for healthcare technology.

A strong HealthTech brand begins with a strategic foundation. Our brand strategy service helps you define the core of your brand, setting a clear direction for all future communications.

Here’s what we do:

  • Identity development: Define your brand’s unique identity, vision, and mission.
  • Audience insights: Gain a deeper understanding of your target audience’s needs, helping you cultivate an identity they can connect with.
  • Competitive analysis: Understand where you fit in the market and how to differentiate your brand effectively.
  • Messaging framework: Create consistent messaging that speaks clearly to your values and resonates across all touchpoints.

Lumeon, a leader in care orchestration, approached Fabrik with a need for a brand identity that would match their innovative approach to healthcare technology.

Our team developed a new name and comprehensive brand strategy for Lumeon (formally Qinec) focusing on a cohesive visual and verbal identity that resonated with both healthcare providers and patients.

Through this strategic transformation, Lumeon now communicates a clear, reliable, and innovative brand identity that aligns with its mission to deliver better care through technology.

Shape your brand strategy with Fabrik

2. Brand identity design for HealthTech.

A cohesive visual identity is essential for HealthTech brands looking to establish trust and recognition. We create visual identities that align with your values and industry standards.

Here’s what we do:

  • Colour palettes: We develop distinctive colour palettes that reflect both innovation and reliability.
  • Typography and font selection: Carefully chosen typefaces add to your brand’s character while maintaining legibility and professionalism.
  • Logo design: We craft logos that encapsulate your brand’s essence in a simple, memorable form.
  • Brand guidelines: Clear guidelines ensure your visual elements are used consistently, strengthening recognition across all channels.

Cochrane, an organisation dedicated to making healthcare decision-making more informed through high-quality evidence, came to Fabrik seeking a cohesive and recognisable brand identity.

Our team crafted a refreshed logo, distinctive colour palettes, and a carefully selected typography suite, all aligned with Cochrane’s values to maintain a unified look and feel.

The result is a brand identity that strengthens Cochrane’s presence in the HealthTech space and supports their mission of making healthcare knowledge accessible and trustworthy

Get a standout identity with Fabrik

3. Naming services for HealthTech companies.

Selecting the right name for a HealthTech brand is no small feat—it requires a name that’s memorable, meaningful, and adaptable. Our naming services for HealthTech companies ensure that your brand name resonates with both industry experts and consumers.

Here’s what we do:

  • Name ideation and brainstorming: We conduct extensive ideation sessions to generate a list of unique, industry-relevant names.
  • Linguistic testing: Ensuring that your brand name is clear and meaningful across languages and cultures.
  • Trademark screening: We verify the availability of your preferred names, helping to avoid legal conflicts.
  • Domain name acquisition: Assistance with securing a relevant domain to strengthen your digital presence.

When HRA Pharma introduced a revolutionary over-the-counter contraceptive pill, they needed a name that would resonate across diverse markets while conveying trust and accessibility.

Fabrik collaborated closely with HRA Pharma to develop the name “Hana,” a choice that feels approachable, memorable, and meaningful. Our team guided HRA Pharma to ensure Hana’s name would be both impactful and adaptable across languages and cultures.

The result is a product name that supports HRA Pharma’s mission and enhances its presence in the HealthTech space.

Get the perfect HealthTech name

4. Brand activation and conceptual design.

Your brand’s presence goes beyond a logo—it comes alive through brand activation. We bring your HealthTech brand to life with designs that capture attention and maintain clarity, from B2B communications to marketing collateral.

Here’s what we do:

  • B2B communications: Engage stakeholders with well-crafted brochures, reports, and presentations that convey your message effectively.
  • Marketing materials: Develop ads and promotional materials that align with your branding and capture your audience’s interest.
  • Internal branding: Consistent, on-brand documents for internal use help maintain a cohesive identity across your organization.

Slamcore, a pioneer in spatial intelligence, partnered with Fabrik to establish a bold brand identity that captures the essence of their cutting-edge technology. Fabrik developed a complete visual identity, including impactful marketing materials and internal branding assets, to bring Slamcore’s vision to life.

Through strategic brand activation, we created B2B communications and presentations that effectively engage stakeholders and reinforce Slamcore’s position as an industry innovator.

The result is a cohesive brand presence that resonates with both internal teams and the wider market.

Let’s activate your HealthTech brand

5. Digital branding and website design.

In the digital age, your HealthTech brand needs a strong online presence. Our digital branding for HealthTech companies goes beyond website design to ensure that your brand’s digital touchpoints are cohesive, intuitive, and engaging.

  • Responsive web design: Websites that look and perform flawlessly across all devices.
  • User experience (UX) design: We create websites with easy navigation and clear calls-to-action, enhancing the user journey.
  • Brand consistency: All digital assets reflect your visual identity, strengthening brand recognition.
  • SEO optimisation: SEO-friendly design ensures your site ranks well, driving organic traffic and visibility in search engines.

MinervaX, a biotech company dedicated to innovative maternal health solutions, partnered with Fabrik to create a digital presence that reflects their cutting-edge research and compassionate mission.

Fabrik developed a cohesive visual identity for MinervaX and applied it to a new website, ensuring that each digital touchpoint is intuitive, engaging, and aligned with their brand values.

Through responsive web design, user-focused UX, and SEO optimization, we helped MinervaX build a powerful online brand experience that communicates their commitment to advancing maternal health.

Elevate your online brand experience

Fabrik, your HealthTech branding agency.

Partnering with Fabrik means more than establishing a logo design or tagline—it’s about building a brand that resonates, inspires, and cultivates loyalty. HealthTech brands need to be resilient and distinctive, and that’s exactly what we deliver.

Fabrik’s brand identity design for HealthTech delivers:

Experience and expertise: We understand the unique dynamics of HealthTech branding, enabling us to build brands that matter.

A customised approach: Our strategies and HealthTech company rebranding services are tailored to your company’s goals, not generic solutions

Results-driven outcomes: Our branding services for HealthTech startups and established businesses focus on helping you recoup your investment by building a brand that drives business growth

Strategic brand positioning for HealthTech: We identify the best ways to position your HealthTech brand, creating a unique identity that resonates with your target audience

Comprehensive marketing support: As a full-service HealthTech marketing agency, we go beyond branding to develop campaigns that increase brand visibility and engagement

Strategic insights: Our team leverages deep market insights to position your brand for success, with a focus on meeting both current and future needs in the HealthTech sector

Ongoing brand management: From concept to implementation, we provide end-to-end support, ensuring consistency across every touchpoint and a seamless brand experience

HealthTech branding services:

  • —Brand strategy
  • —Positioning
  • —Tone of voice
  • —Business naming
  • —Logo design
  • —Visual identity
  • —User guidelines
  • —Brand activation

Ready to transform your HealthTech brand?

If you’re ready to transform your HealthTech brand, let’s work together to bring your vision to life, build internal support for change, and ensure your team lives the brand—delivering on your promise in practice.

Contact Fabrik, a HealthTech branding agency in London, and we’ll show you how we strike the right balance between thinking, strategising, managing, and creating.

Start your HealthTech branding journey

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