What is X height in typography? This is one of the many questions you may need to ask as you...
Ascender vs descender – what is an ascender and descender in typography? It’s a common question for many creative professionals....
The “typeface vs font” debate is something you’re likely to stumble across if you pursue a career in graphic design or branding. For the layman, it’s easy to use the two terms interchangeably to refer to the style or design of a particular set of characters on a screen. However,...
How much do you know about leading vs kerning? If you’re honing your typography skills, and you want to know...
Could you differentiate kerning vs tracking? These two terms are common among designers and branding professionals, but they often fill...
Confused about tracking vs leading? You’re not alone. Developing your career as a professional designer means learning many unique terms, techniques, and practices for your day-to-day work. Leading and tracking are two examples of the skill sets you might use during layout design. If you have a basic knowledge of...
The term kerning appears a lot in the design world. But, what is kerning in typography, and how can you...
What is tracking in typography? Today, we’re going to answer this question and provide the complete definition of tracking in...
What is leading? We’re not talking about leadership – when you guide other people to victory. For this definition of leading, we’re looking at leading in typography, so let’s get started… Fonts or “type” are a huge element of branding. The kind of text you use in your website, logos,...
The best handwritten fonts are ideal for giving brands a human aesthetic. Unlike standard serif and Sans serif fonts, handwritten...
Have you ever wondered about the difference between serif and sans serif fonts? Fonts are a crucial consideration for anyone...
The following Viking font options are becoming a popular typographic choice among creators keen to bring a sense of mystery and strength to a project. These Norse fonts are often distinguished by their sharp angles, and almost rune-like shape. Viking typography carries a kind of magic, and an exotic design...