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    Colors That Go With Yellow

    Colors that go with yellow: Your guide to colors that complement yellow

    Which Car Companies Own Which

    Which car companies own which car brands?

    Car Logos With Circles

    Car logos with circles: The ultimate list of circular car logos

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    Famous luxury car logos: The essential guide to most famous high-end car logos and brands

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    Lamborghini logo history and symbol meaning

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Strategy

Companies That Have Repositioned Themselves

15 examples of companies that have repositioned themselves

Strategy
There are more examples of companies that have repositioned themselves around the world today than you might expect. Although a...
Repositioning Strategy

How to reposition a brand: Building a bulletproof brand repositioning strategy

Strategy
Learning how to reposition a brand effectively can be extremely useful. Over the years, countless famous companies have leveraged a...
Fitness Clothing Line

How to start a fitness clothing line and brand

BrandingStrategy
How do you start a fitness clothing line? Now could be the perfect time to get started. If you have a passion for apparel and sports, you can create a lucrative business in the fitness apparel landscape. Sports clothing is gaining popularity at a phenomenal speed.  In 2022, the “gym...
Streaming Service Logos

TV streaming service logos: The world’s most popular streaming services and their logos

Logofile
Over the 21st century, the world has rapidly moved away from tuning in at a specific time each evening to...
How to brand a financial services product

How to brand a financial services product

Branding
Determining how to brand a financial service product can be challenging. The financial landscape is a naturally complex space, and...
How To Start A Web Hosting Business

How to start a web hosting business: A concise guide

Branding
Learning how to start a web hosting business is an excellent way to launch a new company from scratch, and start earning serious revenue. Although running your own hosting company might seem like a complicated prospect at first, it’s actually a lot simpler than it seems. If you can find...
What Is Multi Branding

What is multi branding? Companies with multiple product lines

Strategy
A multi branding strategy is the ultimate way to grow your company. Building multiple brands into one entity might seem...
How To Start A Beauty Business

How to start a beauty business: Tips for starting a beauty brand

Branding
Learning how to start a beauty business from scratch can seem like a daunting prospect for beginners. However, it’s also...
What Is A Brand Strategist

What is a brand strategist, and what does a brand strategist do?

Strategy
What is a brand strategist, and what can they do for your company? These are questions you may be asking if you’ve been struggling with the brand-building process for some time. A brand strategist can be a valuable addition to any team when you need help defining your identity, creating...
What is family branding

What is family branding? The pros and cons of a family of brands

Strategy
What is family branding and what makes it such a valuable strategy for modern companies? Simply put, a family brand,...
What Are Brand Pillars

What are brand pillars? The complete guide to the pillars of a business

Strategy
The question “what are brand pillars?” shows up a lot during the early stages of creating a company. When you’re...
How To Become A Brand Strategist

How to become a brand strategist: Your concise guide

Strategy
Are you wondering how to become a brand strategist? If you have a good understanding of the nuances of the branding landscape, and you love the idea of helping companies grow, this could be the role for you. As a brand strategist, you can quickly become an essential expert for...
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Art Deco Logo Design

Art Deco logo design: The history of Art Deco branding

Marketing In Healthcare

How to market a healthcare company: Your essential guide to marketing in healthcare

Branding In Healthcare

Healthcare company branding: Examining the role of branding in healthcare

Fitness Clothing Line

How to start a fitness clothing line and brand

How To Start A Software Company

How to start a software company: The essential guide to starting a software business

How To Name A Healthcare Company

How to name a healthcare company: Brilliant healthcare naming strategies

Latest Articles

Art Deco Logo Design

Art Deco logo design: The history of Art Deco branding

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How To Become A Better Graphic Designer

How to become a better graphic designer, tips and advice

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Marketing In Healthcare

How to market a healthcare company: Your essential guide to marketing in healthcare

Marketing
Branding In Healthcare

Healthcare company branding: Examining the role of branding in healthcare

Branding
Fitness Clothing Line

How to start a fitness clothing line and brand

BrandingStrategy

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The US Bancorp logo: What is the symbol of US Bancorp?

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TD Bank Logo

TD Bank logo: The TD Bank icon and meaning

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Lloyds Bank logo history: The bank with the horse logo

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BNY Mellon history: BNY Mellon logo evolution over the years

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