By 2023, experts say there will be around 4.3 billion people using email. Half of the world’s population can connect...
It’s hard to argue with the benefits of email marketing. Email is the number one way to connect with your...
When’s the best time to send email campaigns? Ultimately, there isn’t one. At least, there’s no single time and day for every business and email type. As unsatisfying as the answer might be, the truth is finding the best time to send an email is much tougher than it seems. ...
How much is too much in email marketing? At what point do your helpful and informative messages turn into annoying...
When it comes to measuring the success of an email marketing campaign, a good email open rate is a common...
Emails come in a variety of shapes, sizes, and styles. Some email campaigns feature promotional messages brimming with gifs, videos, and discounts that grab your customer’s attention. Other emails are all about generating peace of mind for your clients, letting them know that their products are on the way after...
You need some email marketing tools. There’s a lot of work involved in building a successful email marketing campaign. First,...
There’s more to setting up an email marketing plan than collecting a list of email addresses and sending as many...
Email marketing is one of the most powerful tools that any brand has. The right email efforts help you to connect with your audience, improve conversions, and even nurture one-time sales into brand advocates. However, if you want to reap the true benefits of email, you need to learn how to...
