ChartCo OneOcean

ChartCo is a global leader in digital navigation services and voyage compliance. Fabrik created the name for its new e-navigation and compliance platform.
What we did

Chartco are market leaders in navigation and compliance for commercial shipping. 

With a suite of existing products, the company briefed us to create a single, portal name that would unite these in a powerful and integrated package. 

We explored a series of naming territories, including the final chosen category around integration. These names resonated strongly as they set out the proposition of the product. OneOcean emerged as the preferred name. 

This name was so successful that it was later adopted as the company’s name, following a merger. 

They are launching a new digital platform that combines the company’s full suite of products into one powerful integrated package.

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Tell us about you

We dig deep to discover tangible benefits at your brand’s heart. We then use insights and ideas to build your brand and shape your reputation. But we always start with a simple question: what do you need?