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Naming

Here at Fabrik (a name we created in-house) we believe that naming is too important to be relegated to bit-part status in the branding process. A name can sometimes make or break a brand.

Causeway

Strategic branding and naming for a software provider.

Established in 1999, Causeway is an innovator in the built environment landscape, producing software solutions that empower engineering consultants, local authorities, and construction contractors...

Seraphine

Naming Caripod: an innovative baby-carrying product.

Established in 2002, Seraphine has emerged as an innovator in the maternity fashion landscape, introducing endless solutions that ensure women feel comfortable and confident throughout their...

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Network Homes

Transforming communities through purposeful branding.

Network Homes (formerly Network Housing Group) is a market leader in the real-estate service market, building, selling, renting, and managing quality homes in thriving communities. Over 40 years, the...

Accurist London

Creating a suite of names for a pioneering watch brand.

Fabrik created the name for this Bermuda-based insurance and reinsurance group, established to be the leading specialist solutions provider for the European insurance market.

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Expertise: Naming

Sight Scotland

A new name and identity provide a vision for the future.

For over 225 years, “Royal Blind” stood as a beacon of guidance, support, and compassion for people with visual impairments. Alongside its sister charity, Scottish War Blinded, the organisation...

Checksy

Creating a new name for a future-focused innovator.

Checksy is an online platform, designed to empower people from all backgrounds to unlock their potential and enhance their future. From providing access to new skills, to improving existing abilities,...

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Expertise: Naming

Clearlake

Naming and branding for a modern technology law firm.

In a rapidly evolving legal landscape, where traditional firms are overwhelmed by challenges, a fresh wave of service providers is emerging. Clearlake, a boutique technology law firm, stands at the...

Wealtra

A new name and visual identity for a wealth management educator.

Designed by a leading publisher and resource for the Asian wealth management industry, Hubbis, Wealtra emerged as an exciting new opportunity. This innovative learning management platform offers...

AQYR Technologies

Saterra product naming for a commercial satellite provider.

AQYR Technologies, launched with a mission to help connect the world with cutting-edge commercial satellite communication systems. Serving a range of crucial sectors, from law enforcement, to...

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Expertise: Naming, Strategy

Quantexa

Securing a name for the future of financial crime prevention.

In a world where knowledge is power, Quantexa stands at the forefront of innovation, empowering companies to unlock the full power of their data, with intelligent analytical platforms and technology....

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Hana

Product naming for a global self-healthcare giant.

Now part of the Perrigo company, HRA Pharma stands on the cutting edge of the consumer healthcare sector. Renowned for its unique approach to making crucial medications accessible to the masses, HRA...

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Expertise: Naming

MiVista

Strategic naming for a connected services product suite.

Global distributor and manufacturer of innovative product marking solutions, Markem-Imaje first launched in 2007. Specialising in the development of traceability and product identification equipment,...

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Expertise: Naming, Strategy

Adelio Partners

A new name and brand identity for an asset management innovator.

An innovator in asset management, Adelio Partners is a unique force in the European entity market, created by a team of seasoned investors. Driven by a pioneering investment philosophy, the company...

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Expertise: Branding, Logo, Naming

FN Herstal

Precision naming strategies for FN Herstal: A defence innovator

One of the world’s leading defence specialists, FN Herstal is an innovative and future-focused company, committed to serving police, security, and military forces worldwide. The Company’s...

Harkel

A new brand name combining nostalgia with modern chic.

Harkel is a distinctive fashion brand with a unique vision. The Company strives to bring the elegance and allure of the 1940s and 50s into the wardrobe of the contemporary woman. Committed to creating...

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Expertise: Naming, Strategy

PC Specialist

Perfecting the product naming process: PC Specialist

Standing on the cutting edge of the technology landscape, PC Specialist delivers custom-built computing experiences to consumers across Europe. Known for their bespoke approach to crafting...

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Expertise: Naming, Strategy